EBJ turns FIVE!! | Five years of fashion trends, triumphs and tragedies
Hey there, ladies and gents. You are reading the second-last of my bloggy birthday posts on this *insert description of the weather here* Thursday, and this is a post unlike any one I’ve done before. DUH DUH DUUUUUUUUUH!!!!
So, the deal: Eurovision may be a song contest in some respects, but just turning up and belting out your entry without any regard for how you’re lit, who or what is with you, and what you’re wearing (segue into today’s topic alert) is rarely going to be enough to guarantee success. Costumes in particular can have a dramatic effect on the overall appeal of an entry: they can suit a song perfectly or look totally out of place; they can be commendably crazy or just plain distracting; and they can be young and fun or inappropriate and frumpy. I think it’s safe to say we’ve seen all of the above at some point in our lives as ESC freaks (I mean that in the nicest way possible), and so much more.
On that note, I thought I’d take a look back at the contest fashions from the years EBJ has been in action – and not just at the highs and lows, but also the trends that have had artist after artist opting for the same look with varying degrees of success. Cast your critical eye over my selections and let me know below who’s floated your fashion boat over the last five years, and who’s made you wish it had capsized!
Let’s start with the trends…
Everything was all white for the likes of Kuunkuiskajaat (Finland 2010), Sieneke (Netherlands 2010), Magdalena Tul (Poland 2011), Pastora Soler (Spain 2012), Birgit (Estonia 2013) and Tanja (Estonia 2014). For some, it was about elegance and simplicity, while others took the bed-linen look to the next level via rhinestones and more lace than a sixteen-year-old should ever be seen in.
When in doubt, however, going back to black works a treat – and it doesn’t have to be basic! Just check out the statements made by Paula Seling & Ovi (Romania 2010), Christos Mylordos (Cyprus 2011), MayaSar (Bosnia & Herzegovina 2012), Kaliopi (FYR Macedonia 2012), Cezar (Romania 2013) and Mei Finegold (Israel 2014). These guys worked leather, sharp tailoring and plunging necklines into their dark ensembles to make an impression.
Somebody else well aware of the power of black is Lena (Germany 2010 and 2011), who wore an LBD for her winning performance of Satellite and a belted jumpsuit the following year when she represented her country on home ground. The pared-back styling was obviously a good omen for her.
Eurovision is one colourful contest, so when they’re not donning black or white, many artists take on the idea that brighter is better. In the last five years, we’ve seen a veritable rainbow of fabulous (and not so much) frocks from Lucia Pérez (Spain 2011), Suzy (Portugal 2014), Elena Ionescu (Romania 2012), Raquel de Rosario (Spain 2013), Pernilla (Finland 2012), Dana International (Israel 2011), Kati Wolf (Hungary 2011) and Niamh Kavanagh (Ireland 2010) to name just a few.
Fortunately or unfortunately (depending on who we’re talking about) being naked on the Eurovision stage is a no-no. But that didn’t stop Anna Bergendahl (Sweden 2010), Aurela Gaçe (Albania 2011), Emmelie De Forest (Denmark 2013), Zlata Ognevich (Ukraine 2013), Ruth Lorenzo (Spain 2014) and The Tolmachevy Sisters (Russia 2014) from going nude for their respective three minutes – if only in their choices of costume colour scheme.
One of the biggest trends of recent ESC history has been the mullet dress. Party at the front and black tie soiree at the back, unevenly hemmed getups have been rocked by Feminnem (Croatia 2010), Safura (Azerbaijan 2010), Eva Rivas (Armenia 2010), Chanee (Denmark 2010), TWiiNS (Slovakia 2011), Nikki (Azerbaijan 2011), Mika Newton (Ukraine 2011) and Natalie Horler (Germany 2013). Keep ‘em coming, I say. I love the look of what I call ‘the lady-cape’.
When your song calls for a decision one way or the other, and you’re after an air of elegance, it’s time for full lengths all round. We’ve seen more evening gowns at the contest in the last five years than the Miss Universe pageant has (well, maybe…that’s some fierce competition) worn by, for instance, Sofia Nizharadze (Georgia 2010), Filipa Azevedo (Portugal 2010), Evelina Sašenko (Lithuania 2010), Despina Olympiou (Cyprus 2013), Tinkara Kovač (Slovenia 2014) and Dilara Kazimova (Azerbaijan 2014). From sexy and slinky to prom-style poofiness, we’ve witnessed it all.
The boys tend to put a little less effort into their onstage wear, generally speaking. Street clothes have remained from rehearsal to the real thing for Jon Lilygreen and the Islanders (Cyprus 2010), Roman Lob (Germany 2012), Max Jason Mai (Slovakia 2012), Dorians (Armenia 2013), ByeAlex (Hungary 2013) and Firelight (Malta 2014). Whatever makes you feel comfortable, guys…or in Max’s case, whatever slowly falls down as you’re performing so that you end up a millimetre away from giving Eurovision an X-rating.
But wait – the men-folk can bring it in the formal stakes too. Sometimes a suit is the best option, whether sharp and suave complete with tie, or more casual without. Just ask Didrik Solli-Tangen (Norway 2010), Harel Skaat (Israel 2010), Engelbert Humperdinck (UK 2012), Kurt Calleja (Malta 2012), Eythor Ingi (Iceland 2013), Marco Mengoni (Italy 2013), Axel Hirsoux (Belgium 2014) or Basim (Denmark 2014). NOTE: Basim also answers to the name ‘Harry Highpants’.
A big trend over the years has understandably been anything shiny or metallic. If you can’t go OTT at the ESC, something is very wrong. For 3+2 (Belarus 2010), Stella Mwangi (2011), Maja Keuc (Slovenia 2011), Anggun (France 2012), Nina Zilli (Italy 2012), Jedward (Ireland 2012), Conchita Wurst (Austria 2014) and Molly (UK 2014) all that glittered was gold, silver and bronze. I can’t confirm that no sheet metal or tinfoil was harmed in the making of these costumes.
For those less keen on blinding the audience with reflective materials, and more interested in emphasising ethnicity, there’s been the option of something traditional. Whether it’s been a hybrid of old and new á la Ansambel Žlindra (Slovenia 2010) and Cleo and the Slavic girls (Poland 2014), or a totally trad look from the likes of Buranovskiye Babushki (Russia 2012) and Klapa s Mora (Croatia 2013), it’s always been nice to see on stage.
Last but not least, there’s always a place for costumes that look less like clothing and more like creative craft projects for which the only guideline was ‘you’re only limited by your imagination!’. Since 2010, we’ve had: Alyosha (Ukraine 2010) in the contents of her grandma’s knitting box; Olia Tira (Moldova 2010) and Vilija (Lithuania 2014) taking tutus out of the ballet studio; Sofi Marinova (Bulgaria 2012) and Rona Nishliu (Albania 2012) getting architectural with pleather (and a dreadlock); Eldrine (Georgia 2011) practicing their quilling skills on a bin liner; Eva Boto (Slovenia 2012) cultivating a cottage garden on her gown; Gaitana (Ukraine 2012) sponsoring Shamwow by wearing one; and Moje 3 (Serbia 2013) in the inexplicable. Some of these experiments paid off and some didn’t, but I applaud all of the creativity.
And now…my five most stylish moments in EBJ history (and remember, this is veeeery subjective):
Maja Keuc (Slovenia 2011) – Who would have anticipated that modeling yourself after an intergalactic stripper would prove to be so hot, hot, hot? In her metal-plated, fringed bodycon with thigh-high platform boots and matching fingerless gloves (naturally), Maja looked UH-MAY-ZING. With emphasis on the ZING.
Margaret Berger (Norway 2013) – It is still TBC whether M. Berg was dressing up as a contemporary Nordic version of Princess Leia, but it’s obvious to everyone that she nailed the ice princess look. Both she and Birgit opted for long white dresses with added bling last year, but the then mum-to-be got out-fashioned in this instance.
Getter Jaani (Estonia 2011) – Cute, colourful and coordinated with the backing peeps? Check, check and check. Getter’s dress was bright and bold but not distracting, with just enough quirk and fun to perfectly suit it to Rockefeller Street. Plus, she could sit down and/or eat in it without splitting the material, unlike (I should imagine) Maja or Margaret.
Anggun (France 2012) – I have frequent fantasies in which I get to parade around in a gold leotard with miles of chiffon fanning out from the back in a glamorous manner. Of course, without Anggun’s stunning figure and ability to stay upright in stilettos, I’d be less likely to parade than fall flat on my face and swear my head off. But luckily for her, Anggun had the poise required to pull off this striking look.
Alyona Lanskaya (Belarus 2013) – Her song left a lot to be desired in terms of originality and English pronunciation, but Alyona looked like the tinsel-covered fairy off the top of a Christmas tree in her blue and silver fringed number (a good thing IMO). Fierce and festive. I award extra points for the backing singers’ ombre outfits, also with fringe. See, it’s not just for cowboys!
Going now from wonderful to ‘WTF?!?’, here are my five worst style moments of the EBJ era:
Daria Kinzer (Croatia 2011) – Tall, blonde and beautiful Daria had not one, not two, but three dresses on during her performance…and somehow, they were all hideous. I’d say they got worse as they went along, but the pink monstrosity in the middle that looked like a child’s party dress gone wrong was the most fug by far.
Dana International (Israel 2011) – Back in 1998, she was a woman who rocked feathers like no other and looked fabulous doing it. Then Dana goes and wears a shredded outdoor chair cover for what was supposed to be a triumphant return to the contest! Whaaa?!? I think John Paul Gaultier lost his touch after the 90s. Just look at what he dressed Petra Mede in for her hosting duties in Malmö…
Blue (UK 2011) – They’re called Blue, and they wore blue. We get it, it’s hilarious, blah blah blah. But when four attractive men ruin a great song with aesthetics alone (lighting and giant heads included) it’s hard to see the funny side. Shiny suits are a risk that didn’t pay off on this occasion. Not even making Simon go sleeveless in the hope we’d all be too focused on his biceps to notice anything else helped.
Moje 3 (Serbia 2013) – It’s too complicated to explain why here, but I lay 95% of the blame for Serbia’s failure to qualify last year on these outfits. These were like ice-cream sundaes with all 31 of Baskin Robbins’ flavours and available toppings included – i.e. way overdone. They also made the angel/devil dynamic virtually impossible to detect.
Aisha (Latvia 2010) – It’s been four years and I’m still trying to figure out why Aisha wore her dressing gown on stage. You’d think someone would have told her backstage that she’d forgotten to put on her actual costume. How embarrassing!
And finally, what would Eurovision be without the odd costume reveal? These are my five favourites, 2010-2014:
3 + 2 (Belarus 2010) – I for one never saw those butterfly wings coming. Well, not at the semi-final stage. Still, if ever there was a moment in a song that screamed ‘INSERT COSTUME REVEAL HERE!’ it was that key change, and Belarus did not let that pass by.
Aliona Moon (Moldova 2013) – I’m not referring to how Moldova made Azerbaijan’s dress-projection abilities of Baku look amateur, although that was spectacular. The costume reveal in this case was that Aliona could have worn stilts and still had enough material in her skirt to cover them, as seen when she was raised up high enough to look down on Ukraine’s towering Igor.
InCulto (Lithuania 2010) – Because sequinned hotpants.
Daria Kinzer (Croatia 2011) – Yeah, the dresses were rank, but the way she got in and out of them was impressive. If I could get changed that fast, I’d actually be on time for a change, so long as I didn’t choke to death on the confetti or cloud of smoke.
Alex Sparrow (Russia 2011) – All those in favour of light-up leather jackets, say ‘OMG YAAAASSSS!’. I’m going to assume you all said it, ‘cause who wouldn’t want to own something that not only keeps you warm, but also lets people know what letter your name begins with? You’ll also come in handy in a power outage if you get one. What are you waiting for?
So that pretty much sums up who wore what, and when. It also serves as proof that I disagree with the majority of Barbara Dex Award winners of recent history (don’t even get me STARTED on 1997-2009). If you have a disagreement re: the Eurofashion I’ve mentioned, now’s your chance to get it off your chest. Whether you thought something was good, bad, ugly, or situated in a very confusing place in-between, I want your opinion. What’s your favourite costume trend? Who got their look right and who failed to flatter their figure? Spill, guys!
NEXT TIME: With Junior Eurovision on the horizon, it’s only fitting that my final fifth birthday post should reveal my top 10 JESC entries since this blog got going. That’s a warning for all of you who are anti-JESC to steer clear for a while…
Posted on August 15, 2014, in Eurovision 2010, Eurovision 2011, Eurovision 2012, Eurovision 2013, Eurovision 2014, Random Stuff and tagged Barbara Dex, best dressed, costume reveals, costumes, Eurovision, Eurovision 2010, Eurovision 2014, fashion, outfits, trends, worst dressed. Bookmark the permalink. 6 Comments.